Affiliate Marketing News: Researching the Right Niche Keywords
This is the second article in the “Affiliate Marketing News” series, describing step #2 on your way to successful affiliate marketing. In the first step I gave you some ideas on how to find the right products to promote. The second step is keyword research.
I’m sure that by now you have heard of “long tail keywords.” They are key phrases of 3 words or more. I’ll go right into an example, so you will immediately know what I’m talking about.
Let’s say your hobby is sewing and you found a great sewing patterns product. Google the key phrase “sewing patterns” and you will discover there are over 1,300,000 results to your search! In no way do you want to enter into this kind of competition. But if you search for the exact phrase “sewing patterns online,” Google will return only 10,600 results. When you are done reading this series of articles you will see that you could dominate this niche.
I have a tool that also tells me how many sites are actually optimized for this phrase. I can tell you right now that only 4 (that’s a four!) out of these 10,600 are optimized for “sewing patterns online.” True, the same wonderful tool tells me that “sewing patterns” is searched 176,000 times a month, while “sewing patterns online” is searched only 4,500 times a month.
However, this is not a bad search volume, and if you also use another phrase, like “sewing patterns costumes,” which receives over 2,000 searches a month and has zero web sites optimized for it; and if you also master the next steps of the plan – you will be able to set up a promotion for your sewing product and get high search engine results.
Performing a thorough keywords research is the most essential step for achieving a lucrative promotion. This is the backbone of any successful online marketing business. Your first search should be for online resources that would help you researching.
Always start with the broad term: “sewing”, “cars”, “diet”, “loans,” and work your way into digging deeper and deeper and finding long tail keywords, checking Google, Yahoo and other search engines results, checking the monthly or daily search volumes, until you find 3-4 phrases of 3-5 words that have a decent number of searches and a low number of optimized competing site.
As I said, keywords research is the main step in our plan to reach success affiliate marketing. It would be wise if you invest your utmost in this stage. You can find many helpful resources online, free or relatively cheap, which will save you time and efforts.
See you in a couple of days in article #3, where I will discuss the ways to promote your products online.
If you are looking for more advice on making money with Clickbank then click on the orange link to check out our ClickBank Profits Guide
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